China is the largest importer of Malaysian palm oil for the last seven consecutive years. As the largest importer, it is important to Malaysia that China continues to import and use palm oil. One of the ways to ensure that China continues to import Malaysian palm oil is to establish closer ties with the Chinese palm oil users and customers. The establishment of the Palm Oil Research and Technical Service Institute of MPOB (PORTSIM) in 2005 in China is to enhance the Malaysian palm oil presence in China and to establish closer ties with the oils and fats industry in the country (Figures 1 and 2). The establishment of PORTSIM will help to expand the application of palm oil, and hence, further increase the imports of Malaysian palm oil products into China. PORTSIM’s presence in China will also put Malaysia in a better position to effectively disseminate palm oil information and provide technical advisory services to the Chinese customers.